Cognitive Research: Fake Blogs Generating Real Money

By Michal Sofka Summary In the past several months Cisco Cognitive Threat Analytics (CTA) researchers have observed a number of blog sites using either fake content or content stolen from other sites to drive traffic to click on ad-loaded web sites. We have observed traffic volume up to 10,000 requests per hour, targeting hundreds of sites. The estimated lifetime of this campaign is at least 9 months. With a single click worth anywhere from $0.01 and $1, these scams can yield substantial returns []

Source:: Cisco Security Notice